Marketing

crowdsourcing for branding

5 Ways Crowdsourcing Will Transform Your Branding Strategy

As technology continues to evolve, our world is connecting like never before. Not only can these connections expand our network, but they can also grow our businesses. Through crowdsourcing, businesses can harness the brainpower and skillsets of large groups across the globe for countless ideas regarding any aspect of branding. Crowdsourcing as part of your …

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illustration of two marketers wondering if their infographics are useful for their audience

How to Create Good, Relevant and Useful Infographics

You’ve finally taken that bold step towards ramping up your visual content marketing efforts. This time around, you’re ready to get started with infographic creation.  But you have several nagging questions in mind.  How do you ensure that you are creating and sharing high-quality infographics? Is your infographic content even going to make an impact? 4 …

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Timeline-infographic-templates

How to Use Timeline Infographics + Templates to Download

The beginning of life on earth was estimated to emerge around 3.8 billion years ago. Meanwhile, the first undisputed fossil evidence of photosynthesis happened roughly 2.15 billion years ago. Finally, it was about 6 million years ago that hominins (the group consisting of modern humans, including extinct human species and all our immediate ancestors) started to walk …

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illustration of an infographic standing out from other content

4 Reasons Your Infographic Doesn’t Stand Out and How to Fix It

A well-thought-out infographic helps you stand out from the hundreds (perhaps thousands?) of infographics created every day. Apart from the tight competition with other infographic creators, people these days also find it hard to focus. In fact, a study by the University of Chicago reveals that the mere presence of your smartphone (not in use …

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5 Signs that You Should Think About Rebranding

5 Telltale Signs You Should Seriously Think About Full Rebranding

As the market continues to grow and evolve, so should your company. This includes your brand’s look and feel. Some rebrands involve subtle changes such as a minor shift in messaging or voice. Meanwhile, other rebrands require entire overhauls on logos, designs, and even brand name. Is it time to rebrand your business? You’re not …

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20 Presentation Tips to Keep Your Audience Engaged from Start to Finish

Losing the audience’s attention is one of the most painful challenges for anyone making a presentation. Halfway through your presentation, you notice that a couple of audience members are getting restless. The people at the back seem bored as they look down on their phones, and one of them just yawned (ugh!). You start to …

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illustration showing a team communicating with internal communications tools

Updating Your Internal Communications for the Modern Workforce

Communication is a crucial factor in any organization’s efficiency, productivity, and profitability. Not only does it provide employees with the information they need to succeed in their work, but it also fuels collaboration among teams and across departments, encourages innovation and growth, and serves as a source of feedback for leaders and stakeholders. A workplace …

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illustration of an infographic designers making holiday infographics and templates

10 Free Holiday Infographic Templates You Can Customize Quickly

With the holiday season’s frantic festive mood, it can be overwhelming to spend too much time making holiday-themed visuals, event posters, and infographics from scratch. For this reason, we’ve pulled together ten editable holiday infographic templates that you can customize in minutes and download in your preferred formats. These templates will definitely keep the Grinch …

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What is the Movember Movement About? A Visual Case Study

College student Doug Mcarthur just got back from studying abroad in Europe when he noticed that something was off during a testicular self-examination. “I definitely didn’t pay much attention at first because I thought it might just be irritation or something like that. “ Doug eventually decided to make an appointment at his college health …

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using affordable high quality infographics content marketing

Affordable, High-Quality Infographics for Content Marketing

*Editor’s Note:  This post was originally published on April 21, 2017 and updated on October 16, 2019 for accuracy and comprehensiveness.As a startup or a small business owner, you are very familiar with the struggle to keep up a constant flow of content and outreach without losing a massive flow of cash. You have to figure …

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an image of a person planning for video content across the buyer's journey

Infographic Video Ideas Across the Buyer’s Journey [+ Examples]

Whether you’re selling homemade jewelry or creating enterprise software, you’ve probably heard or read that you need video content to market your brand. Yet it’s overwhelming just thinking about the video creation process. It’s a challenge to get started, right? You’re not alone. More than half of marketing, business, and creative professionals are feeling the …

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