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infographics for small business

White Space in Infographic Design and Data Visualization: Yay or Nay?

Imagine sitting through a presentation or lecture where the speaker’s talking so fast that you can’t even understand what he’s trying to say. It’s awkward and uncomfortable to listen to the discussion, right? It’s the same experience for readers looking at an infographic with a cluttered layout, distracting elements, and lack of white space. In …

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Easelly User Story: Fluxing Well with Librarian and Lifestyle Blogger Lisa Mitchell

We’ve said it before and we’ll say it again: librarians are modern-day heroes.  Librarians are not only stewards of our culture’s collective knowledge, but they’re also torchbearers of what’s yet to come despite the always-evolving nature of education, culture, and humanity in general. Last week, we stumbled upon one of these modern-day heroes who recently …

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How to Show, Don’t Tell Using Infographics

You’ve probably heard about the classic storytelling rule – Show, Don’t Tell. Every great storyteller, from novelists to bigwig copywriters, lives by these three words. Consider these lines from a young adult, sci-fi novel The Knife of Never Letting Go by Patrick Ness: Instead of writing we left Manchee the dog and Aaron killed him, the …

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10 Types of Infographics with Examples and When to Use Them

It’s easy to choose an infographic format or type that works for you. But keep in mind that the infographic should not be about you nor your brand or topic. Designing a specific type of infographic because it’s more convenient on your end should never be the goal. It boils down to providing much value to …

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Infographic Design Basics: 3 Steps to Outlining Your Infographic

Do you prefer structure or going-with-the-flow when starting an infographic design project? Whether you favor one over the other, an infographic outline serves as a checklist to ensure that you’ve covered every tidbit of the message or idea that you want to communicate. How to outline an infographic Here’s an infographic describing the steps in …

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Infographic Design Basics: The Simple Infographic Structure

Are you about to make your first infographic design? Or are you curious if you’ve been doing infographics right? Whether you’re about to dip your toes into infographic creation or you’ve been doing it for years, taking structure into account is an equally essential step as writing a thoughtful infographic design brief. So what does a …

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How to Write an Infographic Design Brief

You’ve probably stumbled upon infographics that undoubtedly nailed it in terms of engagement and shareability. Creatives and marketers call these pieces as content home runs. So how do you come up with infographics that will dramatically increase your chances of hitting the proverbial content home run? The truth is these popular infographics didn’t happen by …

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5 Essential Infographic Design Tips to Boost Business Communications

Getting people to pay attention to your offers or message is one of the biggest challenges in today’s businesses, whether large or small. While learning the ins and outs of artful storytelling can be a leverage, telling stories and creating content isn’t enough. Your medium  — how you tell your story — can also make …

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Easelly User Stories: Learn New Ways to Use Easelly!

Have you ever wondered how you can maximize the use of infographic maker tools like Easelly? Did you know that infographics can help with lead generation in your business,  boost awareness of your nonprofit, and effectively deliver your message in the classroom? Here’s how Easelly users like YOU have done it! Using Infographics for Social Media …

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How to Use Infographics to Generate Qualified Leads For Your Business

As a business owner or entrepreneur, there’s nothing more perfect than starting your day with some quiet time and a fresh cup of coffee (milk or tea if you’re not a coffee person). You get extra points if you can do things that you’ve been putting off for a while now: meditate, read a book, …

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Your 3-Step Checklist to Effective Infographic Design with Examples

Before you start down the path of designing infographics, it pays to understand what truly makes an effective infographic. Striking colors? Wonderful use of typography? Attention-grabbing headlines? Sure, a lot of people will likely say that there’s no definite set of criteria to follow because people’s perception of what’s effective can vary. For example, Joanna …

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