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Created with Fabric.js 1.4.5 The Avengers What was the initial budget? The budget for the film was $220 million. When did the initial pre-production start? When did Principal Photography start? Started in April 25, 2011 What production companies were involved? Marvel Studios and Paramount Pictures How was casting important for success? Actors like Scarlett Johansson, Robert Downey Jr. and Samuel L. Jackson were among the very famous Hollywood actors that were in the film. By having popular Hollywood actors the film will be more popular because of it. Were special effects used? If so, which companies were involved? The was special effects used in the films, with help from over 20 different companies including, Cantina Creative and Luma Pictures Who was the Director and whatwere their precious successes? Josh Wehdon, previosly directed "The Cabin In The Woods" and "Buffy The Vampire Slayer" What above the line marketing was used? The film was promoted by having billboards onbuildings,trailers on TV and ad's in magazines and posters What below the line marketing was used? There was merchandise made andeven a burger made by KFC that had The Avengers characters to help promote the burger and film. What through the line marketing was used? The Avengers has a official Twitter and Facebook Page, which helps promote upcoming films linked to The Avengers. Who were the distrubutors? Distrubutors of the film included, Walt Disney Studio Home Entertainement, FX Network, Walt Disney Studio Motion Pictures What other titles have the distrubutors released? Walt Disney Studios Motion Pictures has released, Alice In Wonderland, Pirates of the Caribbean. Walt Disney Studios Home Entertainment has released TinkerBell and Iron Man. How would you describe the films marketability? The marketability was really good, as The Avengers is a part of Marvel which is known for it comics and other films also. Before The Avengers was released, Iron Man, Incredible Hulk, Iron Man 2, Thor, were released leading up to The Avengers being released. Identify elements from the download chain of the film release Started in April 2010 What other titles were released at the same time which could have provided market congestion for the films success Titanic 3D was released a few days before The Avengers, which could have provided market congestion because it is such a big Hollywood film. It had been re-released in 2012, 15 years after it's first release. The Avengers was released on DVD on17th September 2012. Only recently this Christmas it was premiered on BBC One. What certificate was it given? The certificate for The Avengers was given a 12 A How many screens did it open at in the UK/ US? It was opened to 4,349 cinemas in the USfrom the 4th to 6th May 2012. In the UK it was opened to 521 cinemas from 26th - 29th of April 2012 The released date in the UK was 26th April 2012 and the US released date was 4th May What was the released date (UK and US)? Was there any audience participation following released (e.g. mashup videos)? I found some mashup videos of The Avengersthat audiences made of the film with other films which i'll link in the blog post.
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